How to build a lasting relationship with your clients

Today I read an article on ‘clients from hell’, which made me contemplate how exactly those clients ended up so unhappy with the agencies submitting their stories.  I don’t profess to have never looked after a demanding client, but I think that if the following steps are followed then the client/agency relationship will work much more effectively and possibly even last longer than you may have initially envisaged.

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BenHow to build a lasting relationship with your clients
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